Can design

 

Intentional designs

 Anne-Marie Hardie explores some of some of the latest limited edition launches by beverage companies in the US wanting to engage with their consumers and highlight core brand values during the festive season

Thermo colour shock

Ink technology for cans has come a long way, giving customers the opportunity to be more adventurous with their designs, and in turn appealing to different consumer groups. This week, we heard from Ardagh about how its thermochromic effect has been used on energy drink cans aimed at the gaming community.

CanTech International