Spiced Apple Cider joins Spindrift’s beverage portfolio
Spindrift launches Spiced Apple Cider as its first-ever seasonal flavour.
Spindrift, the US-based sparkling water and hard seltzer brand made with squeezed fruit, is adding to its beverage lineup with the brand’s first-ever limited time, seasonal release. Spindrift’s seasonal debut of Spiced Apple Cider is lighter and a more “real-tasting” version of the traditional autumn flavour. It’s not quite cider, not quite seltzer so serves as a completely new taste for Spindrift.
Spindrift seeks to challenge the idea that sparkling water and hard seltzer are just summertime beverages. “Fall is an ideal season for Spindrift. It’s when the air is crisp, food turns heartier, and when many people return to where they feel the most at home to spend time with loved ones. Spiced Apple Cider pairs perfectly with fall and tastefully accompanies those homecoming moments,” said Bill Creelman, founder and CEO of Spindrift.
“Spindrift Spiced Apple Cider is full of flavour, incredibly refreshing and drinkable. We created our version of apple cider because it’s a fall-favourite beverage that evokes fond memories but something many may have stopped drinking because of the sugar, calories, and carbs,” added Creelman. “With a Spindrift twist, we’re giving people a modern alternative to cider – both a non-alcoholic version, and in a hard seltzer with 4% ABV from fermented cane sugar.”
Spindrift Spiked Spiced Apple Cider is starting to hit US stores now in 8-packs of 12-oz. cans. Each beverage is 97 calories and 4% ABV. The new flavour will be available in select regions in the US and can be found in the hard seltzer section of US quality grocery and liquor stores. For more information about Spindrift Spiked and where to buy, visit: www.spindriftspiked.com.
Spindrift will launch its Spiced Apple Cider sparkling water in 24-packs available exclusively on its website in early November. For more information on Spindrift, visit www.drinkspindrift.com.