New CEO for The Coca-Cola Company

The Coca‑Cola Company’s board of directors has elected executive vice president and chief operating officer, Henrique Braun, as CEO, effective 31 March 2026. Braun will succeed James Quincey, who will transition to executive chairman after serving as CEO for nine years.

The board also plans to nominate Braun to stand for election as a director at the company’s 2026 Annual Meeting of Shareowners.

Quincey has led the transformation of the business as a total beverage company, driven by a focus on staying closely connected to consumers. Under his leadership, the company has added more than ten additional billion-dollar brands.

Quincey has reshaped the company’s strategy and operating model to create a more agile, networked company, including a focus on digital transformation and modernised marketing. He also led the company through the Covid-19 pandemic.

As CEO, Braun will focus on opportunities to build on this strong foundation. His priorities include seeking the best growth opportunities worldwide; driving the company to get even closer to consumer needs; and leveraging technology as an enabler of business performance and growth.

“James Quincey is a transformative leader,” said David Weinberg, Coca‑Cola’s lead independent director. “James set and executed a strategy that has built Coca‑Cola’s status as a global leader. James will continue to be very active in the business through his role as executive chairman. We are confident that Henrique Braun will build on the company’s existing strengths to unlock more growth opportunities and increase the power of the incredible Coca‑Cola system.”