AkzoNobel to sell 72 German paint stores

AkzoNobel has said it will sell its German-based decorative paints stores to independent wholesale distributors.

The company, didn’t give financial details of the sale, but said it hopes the move will strengthen the performance of its German decorative paints business overall.

It aims to achieve this by focusing its activities on the distribution and marketing of paint can brands such as Sikkens (pictured), Herbol and Consolan.

“We are changing the marketing strategy of our German decorative paints business to focus on our key organizational strengths of marketing and distributing our strong paint brands,” said Ruud Joosten, the company’s executive committee member responsible for decorative paints.

“This is part of our ongoing efforts to strengthen both our organizational efficiency and our profitability in Germany.”