Canpack Group adds satin finish to portfolio
Canpack Group, a manufacturer of aluminum beverage cans and metal closures, will begin providing cans with a new satin varnish for its client, Plzensky Prazdroj Slovensko – part of the Japanese Asahi Group and owner of the Saris Ejl beer brand.
The satin varnish gives the can a matte effect and soft, fabric-like feel. The use of special printing effects with great design of Saris Ejl enhances the brand equity with a crafted touch. Saris is the first brand on the beer market which has chosen the satin effect from Canpack for its cans.
“Our customers always underline how important it is for the product to stand out on the crowded shelves. Therefore, to meet these expectations, Canpack’s team of technologists and graphic designers is constantly working on expanding the product offer, seeking innovative solutions in the field of lithography. The result of such co-operation is our new varnish with the satin effect, which enriched the range of special effects available in the Canpack’s offer,” said Stephen McAneny, group vice president commercial at Canpack Group.