PepsiCo releases latest sparkling water innovation in cans
Soulboost launches with two varieties: Lift with panax ginseng to help support mental stamina and Ease with L-theanine to help support relaxation.
PepsiCo has launched Soulboost, a sparkling water beverage with a splash of real juice and functional ingredients, in 12oz cans.
With this latest innovation, the company aims to capture the fun of a fruity drink through a light, guilt-free sparkling water refreshment. Its two varieties, Lift and Ease, offer four flavours and only 10 to 20 calories per can. Lift – your spirits with 200mg of panax ginseng to help support mental stamina – is available in Blueberry Pomegranate and Black Cherry Citrus. Ease – your day with 200mg of L-theanine to help support relaxation – is available in Blackberry Passionfruit and Strawberry Rose flavours.
Emily Silver, vice president, Innovation & Capabilities at PepsiCo Beverages North America, said: “With consumers today increasingly looking for convenient ways to support mental stamina and relaxation in their daily routines or find alternatives to alcoholic beverages—and the pandemic having increased people’s overall interest in wellness products—we knew it was time to introduce a game-changing product.”
