Angry Orchard releases new high ABV canned cider

US cider maker Angry Orchard has the launch of Angry Orchard Hardcore Dark Cherry Apple Imperial Hard Cider in cans.

Imperial higher ABV options are driving growth across beer, FMB and cider categories, so Angry Orchard’s newest innovation marks the brand’s first nationally available 8% ABV cider. The cider is made with traditional bittersweet cider apples and blended with dark cherry juice from concentrate.

“Through the years, Angry Orchard has been synonymous with offering deliciously bold ciders that feature real fruit,” said Kelli McCusker, head of marketing for Angry Orchard. “As drinkers shop the increasingly crowded alcohol space, they’re looking for offerings that deliver on flavour, ingredients and ABV to provide more value. Combining Angry Orchard’s equity in real fruit with a higher ABV in our new Hardcore wins that shopper equation – while giving drinkers a new way to transport them to their ‘happy place’ that much faster.”

Hardcore Dark Cherry Apple is available in six-pack 12oz cans. It will also be a featured flavour in the Angry Orchard Fall Haul Variety Packs dropping this autumn.

For more information on where to find Angry Orchard’s latest innovation, visit: AngryOrchard.com.

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