Canline Systems becomes next gold partner to Rockwell Automation’s OEM Partner Program
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Rockwell Automation, the global company dedicated to industrial automation and digital transformation, has announced that Canline Systems BV has joined the Rockwell Automation PartnerNetwork as a gold-level OEM.
Canline, part of the Xano Group, is an international specialist in the design and installation of complete turnkey transport and handling projects for metal packaging materials in food, beverage and automotive. With projects across the globe, it is a leader in the fields of conveying, sorting and distributing using air, magnetism and vacuum technologies.
Created to support OEMs across the globe, Rockwell Automation’s comprehensive Original Equipment Manufacturer (OEM) Partner Program offers support for the design, development and delivery of innovative equipment, which incorporates Rockwell Automation solutions. All participants see it as a powerful strategic opportunity that supports and nurtures growth, innovation and market potential.
Vincenzo Monaco, EMEA OEM & portfolio marketing manager at Rockwell Automation, explains: “Canline is a company with obvious ambition and a willingness to adopt and deploy new technologies. As consumer demands evolve, its end-user customers must keep pace with ever-changing market dynamics, and Canline’s use of more agile and flexible contemporary automation solutions offers an answer to these needs.”
Paul Jonker, manager, Control Systems at Canline, elaborates: “The markets we serve are well established, but there is always room for further technical and operational gains, especially by using modern digitalised technologies. To be able to supply our customers with state-of-the-art technology and the latest developments, we need to be in close contact with the market leaders in our field. The cooperation with Rockwell provides us access to new developments first hand and helps us implementing them in our machinery.”
Routeco, Rockwell Automation’s authorised distributor in the Netherlands, was instrumental in Canline’s elevation to gold level. Indeed, this is the first OEM partnership led by a distributor in The Netherlands. Luc Op den Buijsch, Routeco Netherland’s country director, explains: “Rockwell Automation’s PartnerNetwork ecosystem both creates and supports business-growth opportunities for member companies. We were convinced that the timing was ideal for Canline to leverage these opportunities, especially considering its reputation in the packaging segment and the demands the market is facing.”
In late 2020, Rockwell Automation evolved its OEM PartnerNetwork to establish levels of participation based on need and output. The programme – now including almost 3,500 machine builders worldwide – provides increased market-access opportunities, simplification, and standardised product alignment for manufacturers, enabling participants to fully leverage Rockwell Automation technology. The company expects more platinum-level partners – as well as a number of gold, silver and bronze – to join the programme.