Constellation Brands acquires HOPWTR

Constellation Brands, a leading beverage alcohol company, has announced the signing of an agreement to acquire the remaining interest in HOPWTR – a canned, premium non-alcoholic brand crafted with hops, adaptogens and nootropics.

HOPWTR has been part of Constellation’s Venture portfolio since 2021. This latest acquisition aligns with Constellation’s commitment to meeting evolving consumer preferences, the company said.

Jordan Bass, HOPWTR founder and CEO, commented: “My team and I look forward to taking this next step with Constellation and benefiting further from the company’s deep industry expertise and commitment to driving premium, consumer-driven brands.

“I’m confident this will help us keep the momentum going and am excited to work together on the next phase of growth.”

The transaction is subject to the satisfaction of certain closing conditions and is expected to close in early April 2026.