Ardagh and Henkel collaborate on sustainable beauty product
According to Ardagh, its aerosol manufacturing plant in Wedel, Germany has produced the world’s lightest three-piece steel aerosol container for a range of Henkel’s hairspray products, comprising mainly the European brand Schwarzkopf Drei Wetter Taft.
Following a sustained programme of process development, Ardagh Group now claims to be capable of achieving a wall thickness of 0.13mm for its 250ml aerosol can. This dimension allows for a 15% saving in materials and water used in the production of Schwarzkopf Drei Wetter Taft, Ardagh says.
Philippe Blank, innovation and sustainability manager, Henkel Beauty Care, explained: “The Drei Wetter Taft hair spray aerosol can is an excellent example of a sustainable packaging innovation.
“In collaboration with Ardagh Group, we reduced the thickness of the metal can while increasing its rigidity, resulting in a saving of over 15% of the material and water used in the production phase. As a result, we can save a total of up to 3,500 metric tons of CO2 and up to 900,000 cubic metres of water every year.” Annelene Fisser, sustainability manager, Ardagh Group, added: “This result for such an iconic brand and on behalf of a customer with whom we have enjoyed a long relationship is immensely satisfying. We share with Henkel a focused commitment towards a truly circular economy.”