Joyo sparkling canned teas introduced
Images: Joyo
Life and purpose coach, author and podcast host, Jay Shetty, and his wife, plant-based recipe developer and fitness and well-being Enthusiast, Radhi Devlukia-Shetty, have announced the launch of Joyo, a new line of adaptogenic sparkling teas in cans.
The functional beverage market is rapidly growing and projected to reach $68.9 billion by 2027 with the RTD tea industry expected to reach $38.9 billion by 2027. As the popularity of canned beverages continues to skyrocket, Joyo’s sparkling teas offer a premier way for tea drinkers to enjoy their favourite healthy beverage while catering to the modern, grab-and-go lifestyle. Joyo’s teas are available in five purposeful blends: Unsweetened Black Tea, Raspberry Black Tea, Black Tea with Lemon, Peach Black Tea and Tropical Green Tea. Each tea is crafted with ayurvedic ingredients and a proprietary blend of five expertly sourced adaptogens including L-Theanine, Lion’s Mane Mushroom, Reishi Mushroom, Pan Ginseng and Acerola Cherry Extract.
“As life-long tea drinkers, we are thrilled to offer modern consumers a more convenient and portable way to enjoy tea. With the word joy repeatedly coming up in our initial conversations for the brand, we came up with the name Joyo to encapsulate this celebratory feeling,“ shared Radhi-Devlukia Shetty, co-founder of Joyo.
The new sparkling teas are available for $3.49 a can at all seven Erewhon stores. For more information, check out www.joyotea.com and @drinkjoyo.
