Crown to showcase confectionery packaging at ProSweets

Crown Aerosols and Specialty Packaging Europe has announced that it will be showcasing its premium and sustainable packaging solutions for confectioners at ProSweets, a tradeshow for the confectionery industry, February 1-4, 2015, Cologne, Germany.

In addition, the company will feature an array of packaging designs and finishes for European confectionery brands.

Crown will be on hand to tell visitors about its in-house design capabilities as well as its technologies such as shaping, printing and finishing that provide customers with eye-catching, reusable decorative metal tins.

“One of the focal themes at ProSweets in 2015 is packaging. This is, for us, a significant opportunity to connect with existing and potential customers to exchange ideas about trends, quality, function and designs,” says Veronique Curulla, marketing director, Crown Aerosols and Specialty Packaging Europe. “Our specialty packaging technologies provide premiumization that enables confectionery manufacturers to attract and further engage with consumers, building a strong connection to their brand. We provide our customers with numerous possibilities to safely package their products while lending them a premium look with extraordinary shapes, sophisticated finishes and convenient solutions.”

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