Sustainability

 

Marketing matters

I’ve been thinking about marketing and how well, or sometimes badly, the metal packaging industry promotes itself. The sustainability message is starting to get across as can recycling rates continue to rise. However, a quick search on Google shows that more can be done. Searching ‘sustainability cans’ returns 1,930,000 results while ‘sustainability glass’ returns a […]

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Empac unveils new website

European Metal Packaging (Empac), the association bringing together European producers of metal packaging and their supply chain partners, has launched a new look website: www.empac.eu.