Partnership

 

Harley Davidson and Coors mark joint 110th birthday

Special cans of Miller High Life are being created which will feature the logo of iconic motorcycle brand Harley Davidson. Bizarrely, both brands were invented on the same street in Milwaukee, USA 110 years ago. Bill Davidson vice-president of the Harley-Davidson Museum and great-grandson of Harley-Davidson co-founder William Davidson officially kicked-off what is planned to […]

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Perrier goes pop art

Perrier is launching a limited edition Andy Warhol can to mark its 150th anniversary. The pop art styled range will be available in stores from late May. Four different designs, featuring the artist’s distinctive use of paint, colour and style, are being rolled out across the Perrier range, including the 33cl cans. Giacomo Giacani, senior […]

New energy drink

Fuga a brand new energy drink has been launched in Rexam 12oz sleek cans. Fuga is made from the natural energy resource Yerba Mate which the maker claims offers the strength of coffee, the health benefits of tea and the euphoria of chocolate. “Fuga is a Latin and Spanish term meaning to ‘take flight’ which […]

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Hees to take the reins at Heinz

Bernardo Hees will become chief executive of Heinz once the iconic canned food business is bought by an investment consortium. The consortium, made up of Berkshire Hathaway and 3G Capital, confirmed the appointment last night (11 April). Hees, who is 43 years old, will join from his current role as chief executive of Burger King […]

Cans produced for charity event

Rexam has produced special edition Grolsch cans to support the firm’s partnership with 3FM Serious Request, an annual charity fundraising event run by Dutch radio station 3FM.

CanTech International