Beverage can sales increased by 6% in Europe during the first half of 2011 compared with the same period of 2010, according to industry association Beverage Can Makers Europe. Soft drinks were the main benefactors of the good weather conditions with a healthy increase in sales of 8% on the comparable period in the first half of 2010.
Didier Sourisseau has been appointed senior vice president of Crown Food Europe – cans and closures. Sourisseau, who previously served as vice president of Crown’s worldwide speciality packaging business unit, is aiming to drive the growth of the company’s food and closures businesses in Europe.
Can maker Rexam has released the 2011/2012 edition of its consumer packaging report, the fifth of its kind over the last eight years. Under the title ‘Packaging Unwrapped’, this year’s edition looks at the global trends in consumer packaging, statistical market data drawn from a number of sources including Rexam’s own business intelligence, and the key growth drivers in mature and developing markets around the world
Can making company Brasilata has launched a recyclable steel pail which can be used as a container for plaster. According to Brasilata, a good portion of the plaster market has been looking for lower cost packaging alternatives, especially to meet the lower income market needs.
Heineken has launched special-edition cans for the Rugby World Cup after teaming up with Paris design agency Raison Pure. The range of rugby-related designs has been produced by the agency to coincide with the Rugby World Cup, which started earlier this month in New Zealand.
Ball Packaging Europe has officially opened a new production line at its plant in the Belgrade district of Zemun, Serbia. The can maker says it will contribute significantly to the growth of Serbian foreign trade and economic development, with a doubling of can production fully designated for export.
Production at Tata Steel’s tinplate works in Trostre, Wales, will stop for one week next month. More than 700 staff will be deployed to other areas like maintenance and training.
A new compact can has been launched by Ball Packaging Europe. Pepsi Max, Diet Pepsi and Pepsi are the first drinks to be sold in the new 25cl format in the UK. The shorter and more compact 25cl can format is designed to stand out from the normal and attract attention at the point of sale.
US Brewer Bomb Beer Company has launched Bomb Lager in 12oz cans from Rexam. Bomb Lager is a traditional Bavarian Helles made from imported barley malt, noble hops and lager yeast. Each batch undergoes a long, cold fermentation process to produce a delicate and smooth flavour profile with a beautiful head that provides delicate yet firm lacing on the glass.
Novelis, the world’s leading producer of aluminium rolled products, has announced the opening of a new office in the Shanghai World Financial Center to expand the company’s presence in Asia. The company has appointed James Liu (pictured) as managing director, Novelis China, and director, sales and marketing, Automotive Asia.
European Metal Packaging (Empac), the association which brings together European producers of rigid metal packaging and their supply chain partners, has announced the addition of two new associate members. KBA-MetalPrint and Sidermec/Indumet will both support Empac in its mission to defend and promote the rigid metal packaging industry in Europe by conveying its many unique advantages.
Ball Packaging Europe has developed a unique promotional campaign for the Edeka Hessenring grocery chain. The company’s augmented-reality technology allows teenage smart phone users to grab the images of cans and activate an animated character for use in images of friends.
Limited edition cans of Diet Coke have hit the shelves in America. The latest evolution in Diet Coke’s iconic ‘Stay Extraordinary’ campaign features a modern new look for fall on the Diet Coke aluminium can and a series of new adverts on television and out-of-home.