coors

 

Canada’s first vented beer can

Canadians will get their first vented beer can after can maker Crown unveiled a new design. Budweiser began a pilot of vented end last month and two of Canada’s top selling brands Coors Light and Molson Canadian. The vented end features a dual aperture opening, meaning it has two holes rather than the one hole […]

Beer cocktails in one-of-a-kind can

A burger chain is claiming to be the first in the US to launch a beer flavoured cocktail in a unique can. Red Robin is serving, in a limited edition reusable beer can, two new cocktails: • Coors Light Can-Crafted Cocktail – A mixture of Coors Light, ginger liqueur and lemonade topped with fresh squeezed […]

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Harley Davidson and Coors mark joint 110th birthday

Special cans of Miller High Life are being created which will feature the logo of iconic motorcycle brand Harley Davidson. Bizarrely, both brands were invented on the same street in Milwaukee, USA 110 years ago. Bill Davidson vice-president of the Harley-Davidson Museum and great-grandson of Harley-Davidson co-founder William Davidson officially kicked-off what is planned to […]

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First thermochromic can ends revealed

Can maker Rexam has launched what it claims are the first thermochromic printed ends. Available to brands in 12 different colours and on 200 and 202 ends, thermochromic ink changes colour indicating the can is perfectly chilled and ready to be drunk. The technology has been used on the actual can bodies before, most recently […]

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‘Damme Cold’ cans

Molson Coors has introduced a two-stage cold activation to Coors Light 440ml and 500ml cans to the UK. The cans feature cold indicators of ‘Cold’ and ‘Damme Cold’ which are activated when the beer reaches perfect drinking temperatures. The initiative, launched last month for the UK market, draws on Coors Light’s successful ‘Closest to Cold’ […]

Molson makes switch to aluminium bottles

Brewer Molson Coors is set to make a switch from glass bottles to aluminium bottles for three of its biggest beer brands. The packaging format switch is at the heart of a £7.3 million rebrand of Carling but Molson is also moving Coors Light and Caffrey’s into aluminium bottles.

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Cans of Coors Light to feature new cold indicator

Cans and bottles of Coors Light will feature a new design which indicates when the beer reaches the “peak of refreshment”. As part of its upcoming Super Cold Summer, brewer Miller Coors is debuting its latest cold-acticated technology: New Coors Light two-stage super cold activation, which makes it easy to see when the beer goes from cold to super cold.

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Cool feature added to cans of Busch Light

Brewer Anheuser-Busch has launched Busch Light in cans that show when the beer is cool enough for drinking. Chromatic Technologies Inc (CTI), a specialised inks company, has provided the technology in the form of a temperature indicator that turns blue when the beverage has chilled to the perfect drinking temperature.

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