Fusion
Beyoncé to star on aluminium bottles
PepsiCo Beverages Italy is too feature pop-star Beyoncé on a limited run of Rexam’s Fusion aluminium bottle. The singer, who appears very pale on the bottle, and PepsiCo have partnered with each other for a series of adverts and on can promotions in 2013. But in Italy, where the aluminium bottle for the drinks is […]
Indian drinks firm drop bottles for cans
India’s first fruit flavoured carbonated drink is to switch from glass bottles to cans. Rio Fusion Drinks has chosen to partner with Rexam Beverage Can in a deal that will see Rexam India produce the 330ml sleek can for the drink. Manufactured at Rexam’s Taloja plant, where a state-of-the-art aluminium line was opened in November […]
Soft drinks in cans
Despite the doom and gloom headlines, there are options for growth in soft drinks. Helen Lewis discovers that you just need to know where to look
Mixed Ape chooses aluminium bottles
Mixed Ape Drinks has launched a range of ‘ready to enjoy’ premixed cocktails in aluminium bottles produced by Rexam Beverage Can.
Cans full of energy
Helen Lewis discovers how energy drinks are fuelling growth and providing a colourful future for can makers
New version of Fusion bottle launched by Rexam
Can maker Rexam is showing off a new version of its Fusion bottle at Brau Beviale in Germany.
Pepsi Twist gets a new look
Pepsi Twist has been given a new look after being packaged in Rexam’s Fusion aluminium bottles.
Award winning brands in cans
Two drinks that are packaged in cans made by Rexam were honoured at the Beverage Innovation Awards in London.
Rexam’s Fusion bottle wins innovation award
A new natural energy drink packaged in Rexam’s aluminium Fusion bottle won a top award at the LSA Innovation Awards 2011 in France.
MP visits British can making plant
British Member of Parliament Mark Lancaster recently visited Rexam Beverage Can’s Milton Keynes plant to gain an insight into can making first hand. The plant visit allowed Mr Lancaster, who is the MP for Milton Keynes North, the opportunity to gain a better understanding of both the workings of the plant itself and Rexam as a company.
Rexam’s Fusion bottle wins top award
Can maker Rexam has won an award for Quality Design at the Italian Oscar dell’Imballaggio (Oscar’s Packaging Awards) 2011 for its aluminium Fusion bottle.
Awards recognition for Rexam’s Fusion bottle
Rexam’s Fusion bottle won the Best Packaging award at the Beverage Innovation Functional Drinks Awards 2011 held in Washington DC at the end of March.
Rexam’s Fusion bottles used by Rok
Rok Natural Energy is using aluminium bottles from Rexam for its energy drinks range. US-based Rok has already started using the Fusion beverage bottles, which are supplied by the can maker.
Diet Pepsi launched in slimline cans
PepsiCo has launched a new slim line Diet Pepsi can in conjunction with New York’s Fall 2011 Mercedes-Benz Fashion Week. The Diet Pepsi Skinny Can will be available to consumers nationwide in March.