limited edition

 

100 years of the Coca-Cola contour bottle

This year marks the 100 year anniversary of the iconic Coca-Cola contour bottle. To celebrate this milestone the company has turned to Ardagh Group to manufacture a limited edition 25cl aluminium bottle. The original contour shape, designed by the Root Glass Company of Terre Haute, Indiana, won approval from Coca Cola in 1915. Since the […]

Mahou Spanish beer in Rexam cans

Rexam has partnered with Spanish beer brand Mahou to create promotional cans in support of its sponsorship of Spanish football club, Real Madrid. The cans use Rexam’s Editions technology (patent pending) that allows for eight different designs on the same pallet. In this case the cans feature t-shirt designs of some players from the Spanish […]

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Rexam and Efes Rus launch seasonal can

For the past 15 years Rexam and Russian drinks company Efes Rus have engaged in a strategic partnership which has resulted in the creation of many innovative products. Their most recent product has been the development of a winter limited edition can for the Velkopopovicky Kozel dark beer brand. The new can joins a portfolio […]

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Carlsberg selects Rexam cans for festive launch

Carlsberg has selected Rexam’s 1 litre and 750ml King for a launch of limited edition Christmas cans of their Tuborg Pilsner beer. Rexam’s 1 litre can is the largest two piece aluminium beverage can available on the global market. Dr. Linda Boos, director of corporate communications and CSR Carlsberg Germany GmbH says, “Working with Rexam […]

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Limited edition Scottish Coke bottle

Ardagh Group, France, has crafted and produced a limited edition 25cl aluminium bottle of Diet Coke to commemorate Homecoming Scotland 2014. Adorned in tartan and thistle, the design aims to symbolise the recognisable emblems of the Scottish nation. Its launch coincides with the 50th anniversary of Coca-Cola Enterprises (CCE) Ltd ‘s East Kilbride factory, a […]

Budweiser launches gold aluminium bottles from mall//herlan

Budweiser has launched limited edition gold aluminium bottles featuring the FIFA World Cup Trophy as part of its ‘Rise as One’ campaign for the 2014 FIFA World Cup Brazil. The aluminium-bottles are manufactured on a mall//herlan machine-line at Impacta in Sao Paulo, Brazil. The limited edition aluminium trophy bottle will be introduced simultaneously in more […]

Rexam and Jim Beam team up for World Cup Cans

Rexam has collaborated with Jim Beam Germany to produce limited edition World Cup cans. The new designs will be featured on Jim Beam Bourbon and Cola 330ml and are creating using Rexam’s Editions technology that allows multiple designs of the same label to be printed simultaneously on one pallet. Aiming to encourage consumer engagement during […]

Carlsberg Denmark selects Rexam to produce four new can designs

Carlsberg Denmark has selected Rexam to produce four new can designs celebrating Carlsberg’s sponsorship of the Barclays Premier League. The limited edition 33cl cans are produced at Rexam’s Fredericia plant by combining two designs on parallel lines, which are mixed before palletising to deliver four designs simultaneously. The designs show images of football fans in […]

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EFES RUS LAUNCH LIMITED EDITION HD CAN FROM REXAM

Rexam has partnered with Efes Rus to develop a limited edition can to celebrate its 2014 partnership with Euroleague basketball. The eye-catching 500ml can design uses eight colour HD printing to achieve a high quality photographic finish. The design brings to life the sponsorship and reflects the brand truths energy, positivity and modernity. Efes Rus […]

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Beyoncé to star on aluminium bottles

PepsiCo Beverages Italy is too feature pop-star Beyoncé on a limited run of Rexam’s Fusion aluminium bottle. The singer, who appears very pale on the bottle, and PepsiCo have partnered with each other for a series of adverts and on can promotions in 2013. But in Italy, where the aluminium bottle for the drinks is […]

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Belgian soccer stars get canned

Superstar footballers from Belgium are to appear on cans of the country’s favourite beer. High profile players, including Manchester City defender Vincent Kompany and Chelsea midfielder Eden Hazard, feature alongside their international colleagues on cans of Jupiler. The beer is the top seller in Belgium and sponsors the country’s national league. According to the website […]

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Beer cocktails in one-of-a-kind can

A burger chain is claiming to be the first in the US to launch a beer flavoured cocktail in a unique can. Red Robin is serving, in a limited edition reusable beer can, two new cocktails: • Coors Light Can-Crafted Cocktail – A mixture of Coors Light, ginger liqueur and lemonade topped with fresh squeezed […]

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